Archive for the 'Marketing' Category

My friend Kyra Reed has just published a book about blogging I think will be a hit among those who are just getting into blogging as well as among experienced bloggers who know that the promotion, distribution and targeting of your posts are what successful blogging is all about. Blog 101: Why YOU Need a [...]

Click on the below video from last Friday to see our friend, Hal Vogel on Fox Business to discuss the on-going Writers Guild of America Strike. See Hal’s bio below the video. Harold L. (Hal) Vogel is the author of Entertainment Industry Economics: A Guide for Financial Analysis (Seventh Edition) and of the companion volume, [...]

I’ve got some serious stuff to say on the subject and will do so when I can come up for air after the holidays. For now, take a look at this funny video I came across the other day.

I have got to get back to doing some serious posting but a friend sent me this and I thought it was funny enough to share. I can think of places I’ve worked where by following this system we’d have had a case of Bud Light every day. At least!! Anyway (and to make this [...]

Today I was pointed to a blog post from Ben Marshall at The Guardian where he is asking if Platinum Blue could save the music industry. The blog is here: http://blogs.guardian.co.uk/music/2007/08/according_to_software_designer.html Here’s the reprint: Could Platinum Blue save the music industry? For today’s web trawl check out Mike McCready’s software, which promises to tell record [...]

July 11, 2007, New York & Ilmenau, Germany Platinum Blue, the company that offers real world technology-based solutions to the music and media industries and the famed Fraunhofer Institute today announced a strategic alliance to develop new and innovative services. Both parties have enjoyed an informal relationship since Platinum Blue was founded in December 2005 [...]

Yesterday MyStrands announced they had raised a series B round of funding to the tune of $25M. As far as the market is concerned this is the equivalent of an acquisition because it effectively takes MyStrands off the block for the time being. The company is stating its desire to remain independent. That leaves Pandora [...]

To read the article in The New Yorker click here. I participated in The New Yorker Conference and showcased some technology and processes we use in license agreements with several of Platinum Blue’s technology partners including hit prediction technology and processes for which we license components from Music Intelligence Solutions and I showcased a technology [...]

Much to our surprise and delight, for the May 31st, 2007 episode of Studio 60: On The Sunset Strip , Platinum Blue was written into the script. The plot is that the show within the show is taking a ratings beating and the head of the network, Jack Rudolph (Steven Weber) walks into head writer [...]

A couple of months ago I was interviewed by Peter Day of the BBC about Music Xray. It aired the other day and this is the show. You can stream it by clicking here. Others interviewed for the segment were Ayappa Biddanda of Vanguard Records, the band Alternate Routes and Mike Smith, President of Columbia [...]

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